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Coaching Startups And Scaleups

To give back to the tech community I’m offering free coaching for early stage startups, with an extra focus on those in the local Kitchener-Waterloo and GTA tech corridor.  The early days can be very messy and I've seen first hand just how challenging it can be when you are trying to build a team, build a product, and land customers all at the same time.  


I can help you:

  • Uncover problems for your target market

  • Validate your solution will solve those problem

  • Build a simple prototype to demonstrate the solution

  • Structure a go to market plan for how to reach prospects

  • Sell your first customers to get early feedback from real users

If any of the above points seem like they’re things your startup is missing or could benefit you, then let’s talk! 

I will offer up to five hours of free time per startup to help brainstorm ideas, provide a sounding board and discuss strategic approaches to challenges. We can meet remotely, at a coffee shop, or at a local pub, I’m flexible.   

You’re probably thinking to yourself, who is this guy?! Hi, I’m Adam.  My experience includes technology sales for Future Shop, Apple, and Freedom Mobile, as well as founding companies in the e-commerce and entertainment spaces.  


For the last five years I’ve been working at a scale-up B2B SaaS company in Marketing, Product Management and now as Head of Product & Development.  I have helped to ideate a new integrated payment processing solution to complement existing business, lead the adoption of additional cross sell products, and validate/invalidate existing solutions into new target markets.  I’ve been deep in the day-to-day and made many mistakes along the way, and I will do my best to help you move quickly and avoid them if I can.

In full disclosure, I’m not a professional coach, I haven’t done a lot of formal coaching before, but I love talking startups and would love to help you.  Best of all it’s free!   

If you would like to book a one hour session, feel free to grab a time at 


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